So the U.S. Golf Association has reversed course and outlawed the controversial "hot driver," eh? Nothing makes a product hotter than verboten status -- how's that MP3 player treating you? -- and all that the ban signals is:
Time to buy.
Retailers are freaked that they will be left holding the (golf) bag, meaning potentially steep discounts for Joe Duffer. Can't use the club to post a score for your handicap index? Your ego will be soothed when you actually have a better time just knocking the ball around with the more forgiving club. If you don't get one, you know you will be asking to try a friend's, so why not try to snag one yourself on the cheap?
Now that you've got the scoop on one thing that's fashionable, take a look at the rest of what's hot and what's not this week. Feel free to share with your co-workers, buddies, golfing partners and significant others:
|
What's Hot, What's Not this week
|
| Category |
Hot |
Not |
| Baseball records |
Lifetime achievement |
Single-season |
| The fix is in |
Taekwondo in Sydney |
Figure skating in Salt Lake City |
| Stadium naming rights |
Razors |
Fundamentally unsound Internet companies |
| Best hope against Shaq |
Dikembe and decent team D |
MacCulloch and a hot AI |
| Fan-friendly team promotion |
Online ticket exchanges |
"Silent Night" (no electronic/video scoreboard) |
| Analysis style |
Boom! |
Highbrow comedy |
| MLB hot-button executive |
CFO Jonathan Mariner |
VP/Labor Relations Rob Manfred |
| Education for athletes in offseason |
Business school |
Broadcasting school |
| Radio-station format |
Sports |
Religion |
| Arena Football League hotbed |
Cincinnati |
Raleigh, N.C. |
| Chris Webber's big problem |
Possible indictments |
Possible work in post vs. Shaq |
| Hobby for retired athletes |
Attend political fund-raisers |
Train to get back into playing shape |
| Takin' heat as butt of jokes |
Anna Nicole Smith |
Bud Selig |
| Cheerleaders' promotional tool |
Old-fashioned cheesecake calendars |
Websites no one visits |
| Weekend flick |
"XXX" |
"Full Frontal" |
| Spurrier Watch |
Danny Wuerffel |
Sage Rosenfels |
| Good-faith sign |
Players OK with steroid testing |
Owners complain about $220 million loss |
| Three key letters for would-be college athlete |
GPA |
SAT |
| Unnecessary airport-related whining by pro athletes |
Security-related delays in travel |
Obsessive fans staking out |
| Lighten up, Francis, it's just the preseason |
Steve Mariucci |
Jeff Garcia |
| Fun at the ballpark |
Fans decide whether married couple should split |
Harassing opposing outfielders from the bleachers |
